The Role of AI in Modern Business
Posted: Thu Apr 17, 2025 8:28 am
Artificial Intelligence (AI) is no longer just a vision of the future. It's here, shaping businesses around the world today. Its impact is being felt, driving transformation and innovation across every industry.
Whether you're a small startup or an established business, AI offers immense potential to transform operations, increase productivity, and improve customer interactions.
So, how are companies using AI today, and what challenges do they face? That's the focus of Pipedrive's State of AI in Business Report, based on findings from a recent survey of 500 companies.
In this article, we'll delve into some of the most compelling findings, giving you a glimpse into what you can expect in the full report.
Download Pipedrive's State of AI in Business 2024 report.
Learn all about AI adoption in business
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The power of AI adoption
According to our report, AI adoption is increasing rapidly , with 35% of businesses already using it in some way.
While this figure may seem modest, it indicates a growing trend toward leveraging AI for tasks that previously required human intervention. The big winner? ChatGPT. A staggering 86% of companies that have adopted AI use ChatGPT, making it the dominant player in the field.
In comparison, tools like Siri and Google Assistant are only used by about 24% and 19% of businesses, respectively. ChatGPT's clear advantage demonstrates its effectiveness, accessibility, and widespread appeal among companies looking to stay ahead in the AI space.
Whether you're a small startup or an established business, AI offers immense potential to transform operations, increase productivity, and improve customer interactions.
So, how are companies using AI today, and what challenges do they face? That's the focus of Pipedrive's State of AI in Business Report, based on findings from a recent survey of 500 companies.
In this article, we'll delve into some of the most compelling findings, giving you a glimpse into what you can expect in the full report.
Download Pipedrive's State of AI in Business 2024 report.
Learn all about AI adoption in business
Work email
Send for me
Your data is processed in accordance with our privacy notice . You rich people database can unsubscribe at any time.
The power of AI adoption
According to our report, AI adoption is increasing rapidly , with 35% of businesses already using it in some way.
While this figure may seem modest, it indicates a growing trend toward leveraging AI for tasks that previously required human intervention. The big winner? ChatGPT. A staggering 86% of companies that have adopted AI use ChatGPT, making it the dominant player in the field.
In comparison, tools like Siri and Google Assistant are only used by about 24% and 19% of businesses, respectively. ChatGPT's clear advantage demonstrates its effectiveness, accessibility, and widespread appeal among companies looking to stay ahead in the AI space.