Because buyers may doubt claims about your product/service, they’ll look fo cameroon email list 371983 contact leads r testimonials to make a more thoughtful purchasing decision.The more social proof you can gather on your site, the easier it is to build trust and increase sales.Consider adding social proof to your landing pages and homepage, sharing reviews on social media, and creating case studies — collecting positive reviews on G2 is another excellent way to build trust.4. Build a free tool to generate B2B sales leadsHubSpot offers a free CRM.Crazy Egg provides a free Heatmap tool.Ubersuggest offers free SEO analytics reports.Notice a pattern?For SaaS and tech companies, one of the best B2B lead generation strategies I’ve witnessed is a free tool.

When looking for how to generate B2B leads, a free tool works because:It allows leads to “try before they buy.”It gives you a solid opt-in offer that attracts high-quality leads into your sales funnel.In our early days, we used this exact tactic at Leadfeeder to get users to find and refer leads to us. It’s worked so well that we still offer free trials today!Also, here, you can check 11 steps to set up a lead generation strategy for your tech company.5. Use Quora Q&As to generate more B2B sales leadsUsing content to educate buyers and answer burning questions is nothing new.