5 tips to increase your team's sales productivity

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No matter what your industry is, finding ways to increase sales productivity is always a smart idea. After all, without sales, your company can’t survive, right?

Regardless of the industry, type, size and niche, sales productivity matters (a lot) for business success.

However, we know that nothing is as simple and easy as it seems. After all, increasing sales productivity can be challenging.

To help you with your company's sales processes, we have put together 5 essential tips to help you learn everything about sales productivity. Let's go!

What is sales productivity?
Having sales productivity is when the company is able to optimize the application of its resources to achieve its objectives.

In other words, it means producing more results accurate mobile phone number list with the same (or fewer) resources — both financial and human.

Therefore, you generate more sales results, increasing commercial indicators and, at the same time, you don't need to invest in new resources.

How important is productivity in sales?
Encouraging and practicing strategies that increase sales productivity is important for the company to grow healthily.

Furthermore, it is a way to make better use of the resources already existing in the organization.

After all, it favors business growth, generating more results with less effort.

What are the pillars of sales productivity?
There are four pillars that can boost (or, when lacking, destroy) a company's sales productivity. Find out what they are.

1. People
Having qualified people and experienced salespeople is essential to providing good customer service. The team needs to have the necessary skills and competencies to close contracts easily.

2. Processes
Creating processes that integrate the marketing and sales teams is important to optimize the customer journey. Thus, determining the workflow strategically accelerates the sales funnel and improves relationships, both internal (team) and external (customers, suppliers, community).

3. Management
Having participatory, inclusive and strategic leadership also contributes to business growth. Leaders are responsible for leading the team towards success, planning, measuring and mapping the best opportunities for the team.

4. Technology
Investing in technology is more than an obligation for companies that want to grow and stand out in the market.

Numerous platforms, software and applications help to boost business processes and should be used as strong allies for productivity.

5 tips to increase sales team productivity
We know that improving sales productivity is not a simple task. Therefore, we will present some tips that can enhance this process. Check it out!

1. Have an organized schedule
Optimizing salespeople’s schedules is essential to make better use of the company’s resources.

After all, the routine must be organized with the aim of prioritizing the most important tasks, helping the team to maintain focus and objectives.

2. Make lists
Priority lists are also essential to ensure that the team does not invest time in tasks that can be resolved at a later date.

Additionally, they help map the time and energy spent by the team to perform actions.

3. Use good sales tools
Relying on technology is essential to increase the performance of the sales team.

So, be sure to invest in various resources that can contribute to sales success.

4. Keep the team aligned
Marketing and sales teams in particular must always be aligned with the same goals.

This makes it easier to develop strategies that complement each other and can contribute to business success. Furthermore, with this integration, you can prospect more and better .

You may also like to read: How to promote alignment between marketing and sales teams?
5. Have a good CRM
Still talking about technology, CRM is a great example that helps the team serve the customer well.

With a CRM, it is easier to optimize sales, maintain a service history and improve strategic management.